27 Feb Precedent: The Sad Ghost Club
This is an Instagram account created by a small group of people.
“We’re a small creative project making comic books, apparel and merchandise to spread positive awareness of mental health.”
Using the word “positive” before “awareness” would have never crossed my mind. I think tt’s actually a very well articulated thought. Their posts are like little reminders about these sad thoughts being normal. It’s great. But lately it seems like they started focusing more on posting photos of the merchandise than the illustrations that have meaningful insight.
What I like about them is that they don’t try to pack a ton of meaning into their posts. If the account was a person, a friend, it would be the kind of friend who is just there, by your side. Not the kind that is constantly trying to fix your mood or give you inspirational speeches. I want to keep this approach in mind as I work on my thesis projects.